For Pittsburgh contractors

When they search, they should find you.

Farrar Marketing helps roofers, HVAC, plumbers and home-service pros get more calls from Google Maps by fixing their Business Profile and growing their reviews.

Flat monthly pricing Local to Pittsburgh Monthly reports
1
Your Company Roofing★★★★★ 4.9 · 212 reviews · Open now
Call
2
Competitor A Roofing★★★★☆ 4.3 · 58 reviews
Call
3
Competitor B Exteriors★★★★☆ 4.1 · 23 reviews
Call
Where we aim

The top 3 map results usually get the call. Our job is to get you there.

Most contractors lose jobs to a weaker competitor with a better Google profile.

PROBLEM 01

Too few reviews

Homeowners compare star counts before they ever call. Twenty reviews loses to two hundred.

PROBLEM 02

An abandoned profile

No posts, old photos, missing services. Google rewards profiles that look active.

PROBLEM 03

No time to fix it

You're on roofs and in basements all day. Marketing is the job that never gets done.

What we do

Your Google profile, handled every week.

You keep working. We keep your profile sharp, active and collecting reviews.

Profile rebuild

Correct categories, every service listed, keyword-rich description, service areas, hours, Q&A and fresh photos.

Review growth

A simple text-and-QR system that makes it easy for happy customers to leave a review, plus a professional reply to every one.

Weekly posts

Job photos, seasonal offers and updates posted every week so Google and homeowners see an active business.

Monthly report

A short video walkthrough showing your rankings, calls, direction requests and new reviews. Plain English, no jargon.

How it works

Four steps. No guesswork.

Free review

A 15-minute call. I show you how you compare to your top 3 competitors.

Rebuild

Within 7 days your profile is fully rebuilt and your review system is live.

Grow

Weekly posts, review requests and replies, every week.

Report

Every month you see exactly what changed and what's next.

Pricing

Pick the plan that fits.

Flat monthly pricing. No hidden fees. Cancel anytime after the first 3 months.

Starter

$250 / month

Get your Google profile working for you.

  • Full Google Business Profile rebuild
  • 4 Google posts every month
  • Reply to every review within 48 hours
  • Fresh photos and seasonal updates
  • Monthly video report

+ $300 one-time setup

Get started: $250/mo or book a free review first
Most popular

Growth

$450 / month

More reviews and no more lost calls.

  • Everything in Starter
  • Review generation system (text + QR)
  • Monthly review-request campaign
  • Missed-call text-back
  • Directory listing cleanup (Yelp, Bing, Apple Maps and more)

+ $300 one-time setup

Get started: $450/mo or book a free review first

Dominate

$850 / month

Own your local market.

  • Everything in Growth
  • Custom website built to get calls
  • Website hosting, updates and edits
  • Local SEO: city and service pages
  • Priority support

Setup and website included

Get started: $850/mo or book a free review first

Secure checkout by Stripe. After you sign up, you'll schedule a quick onboarding call and we get to work within 1 business day. By purchasing, you agree to our Terms of Service.

All plans have a 3-month minimum, then month to month. Need just a website? Custom sites start at $900. Google Ads management is available as an add-on.

60-day review guarantee. If you don't have more Google reviews 60 days after we start, your next month is free.

Who we work with

Built for trades that live on the phone.

RoofingHVACPlumbingElectricalTree serviceConcrete & pavingPressure washingLandscapingJunk removalRemodelingGuttersPainting

Serving Pittsburgh, Allegheny County and surrounding areas, including Bethel Park, Mt. Lebanon, Monroeville, Cranberry, Ross, Penn Hills and the South Hills.

Questions

Straight answers.

Can you guarantee I'll rank #1?

No, and anyone who promises that is guessing. Google decides rankings. What I guarantee is the work: a fully optimized profile, steady reviews and weekly activity, which are the things you control.

How fast will I see results?

Profile fixes are done within 7 days. New reviews usually start in the first few weeks. Ranking changes typically show up over 1–3 months, depending on your area and competition.

Do I need a website?

No. Your Google profile is often more important than a website for local calls. If you want a site later, I can build one.

What do you need from me?

Manager access to your Google profile (I'll walk you through it in 2 minutes) and a few job photos each month. That's it.

Is there a contract?

All plans have a 3-month minimum because that's how long real results take. After that it's month to month.

See how you stack up. Free.

In 15 minutes I'll show you where you rank, what your top competitors are doing, and 3 fixes you can make this week. Even if you never hire me.